Skip to content


Big Companies Going Viral

A few big companies have started using viral marketing. Production costs are minimal and reach is exponential. Here are a few examples that I really like:

1. When MBNA merged with Bank of America merged two employees sang a song at a company meeting. Someone posted the video on YouTube.

2. The Indiana Pacers basketball team created a unique viral video to generate excitement for their opening game of the 2007-2008 season.

Posted in Interesting Links, Sales/Marketing.

Tagged with , , , .


2 Responses

Stay in touch with the conversation, subscribe to the RSS feed for comments on this post.

  1. Rob Wagoner says

    cool

  2. Arlene says

    It seems to me that viral marketing really is the way to go.



Some HTML is OK

or, reply to this post via trackback.