Big Companies Going Viral
Posted by Jayson Manship on 27 Oct 2007 2:37 pm. Filed under Interesting Links , Sales/Marketing.
A few big companies have started using viral marketing. Production costs are minimal and reach is exponential. Here are a few examples that I really like:
1. When MBNA merged with Bank of America merged two employees sang a song at a company meeting. Someone posted the video on YouTube.
2. The Indiana Pacers basketball team created a unique viral video to generate excitement for their opening game of the 2007-2008 season.
On October 28th, 2007 at 10:24 pm
cool
On October 29th, 2007 at 9:36 pm
It seems to me that viral marketing really is the way to go.